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Our New General Partner Jesse Middleton and How We Recruited Him

June 20, 2016

Welcome Jesse Middleton as our Newest General Partner.

I met Jesse Middleton nearly five years ago, shortly after he had joined up with the WeWork team to start WeWork Labs. A mutual friend thought we’d hit it off and they were right. We had similar backgrounds. We both grew up in small towns and studied computer science in colleges not far from home. We both started our careers in network security. And we both came from entrepreneurial families and wanted to start our own companies from a young age.

My first recollection of spending considerable time with Jesse was at SXSW, a year after we were introduced, spending the day on a houseboat on Lake Austin along with a group from the NYC startup community … sponsored by Macallan scotch. That day started around 10am and ended around 5am, crowned by karaoke and Austin’s finest late night chicken and waffles.

I learned two important things about Jesse that day. The second most important thing was how much he genuinely loved people – he was authentically friendly and warm. The first most important was how passionate he was about helping startups. WeWork Labs – the in-house incubator dedicated to building and nurturing a community – was an insanely fast growing initiative at WeWork servicing their startup customers. Jesse’s enthusiasm was infectious and I was blown away, if not a bit incredulous, by his vision on how WeWork would become a de facto home for technology innovation. He was more right that I could have imagined.

Jesse and I stayed in touch over the years and I have observed and cheered as he and the WeWork team have built a monster of innovation and global impact. His work at WeWork has been amplified by his personal angel investment activities – 15 exciting seed stage startups, as well as his insatiable commitment to the New York startup community.

I couldn’t be more pleased to welcome Jesse as our newest general partner in the New York office of Flybridge. We are excited to have him join us to help lead the next chapter of our firm. And we’re very happy to have Magda, Jesse and Holden as part of our family.

Our Search Process

Rewind to six months ago, January 2016. Our close friend and partner, Matt Witheiler, told us he was leaving to take an incredible opportunity to run Wellington’s billion dollar late stage venture fund. While we were sad to be losing Matt, we saw a great opportunity to add a new general partner to our New York office who would bring a different background to our team; hoping we would find someone who shared our values, but someone who could complement our thinking because of their own strategy, philosophy and experiences. Someone who would bring a different lens to look at Flybridge; to question and challenge and improve the way we work with startups and serve entrepreneurs.

This search became the most important task for Flybridge -This was the first time we have hired a General Partner since I joined eleven years ago. Our spec for the ideal candidate comprised the following:

  • is a great cultural fit
  • generates deal flow
  • has a great reputation in the NYC startup community and beyond
  • has been founder, CEO, or among first 10 employees of a successful or in-process successful startup
  • comes from the tech industry, media, journalism, investment banking – cast a wide net
  • is an active angel investor with a good portfolio and strong deal flow
  • is a magnet for great entrepreneurs
  • is a thought leader
  • wants to be a VC for the long haul (i.e., not dabbling)
  • has demonstrated intellectual curiosity and range of interests and sectors
  • has a strong social media following
  • has the potential to help lead the firm for the next 20+ years
  • is creative, strategic, aggressive and ambitious

This list was an aspirational one and Jesse Middleton was the precise prototype. I reached out to Jesse early in our process but wasn’t sure we’d be able to land him. Like any strategic executive recruiting mission, we cast a wide net. I was fond of saying “We want to move quickly to meet people, but take our time to get to know them.” The stakes were super high and we had to make sure we were being thorough and thoughtful. We screened hundreds of potential candidates and met with dozens of really incredible individuals.

We were completely blown away by the quality of the people we spoke with during the search. As we got more serious about candidates, we wanted to figure out a way to “game time simulate” them being part of our investment team. We decided the best way to do this would be to invite candidates to our Monday staff sessions and to meetings with startups pitching us.

Jesse vaulted to the top of our list. Jesse attended staff meetings in NYC and BOS, and it was as natural as if had been with us for years. We attended sessions with promising startups Jesse had been working with; and we invited him to sessions with startups we were evaluating. He checked us out with references we gave him and many we didn’t. We did the same, holding ourselves to the same high standards we encourage with our portfolio companies to pursue in their searches.

Important Thanks

In addition to incredible candidates, we spoke with a number of NYC startup “super connectors” to get their ideas and feedback. They gave us countless hours and made important contributions as we turned the spotlight inward. We can’t thank them enough. A special shout out to our advisors, Paul Blumenfeld and Bob Freier of Genero Search – who helped me cast the widest net we could.

I want to thank the amazing people I met during the search. It was an energizing experience to be marketing and selling Flybridge. I learned so much from the insightful questions asked by these brilliant people and several of these discussions have caused me to think differently about the future of Flybridge and the venture industry. More on that later.

We are more than excited to have Jesse on board. He has hit the ground running and I am wearing a constant smile as I think about working with him to continue building and improving Flybridge.

 

Welcome ValiMail: The World’s First EaaS

May 9, 2016

I am excited to announce ValiMail’s emergence from stealth mode as the world’s first Email Authentication as a Service (EaaS). We co-led ValiMail’s seed round late in 2015 alongside our friends at Bloomberg Beta.

Valimail, with headquarters in San Francisco, is doing something that has never been done before: authenticate the world’s email. If successful, the result will be the elimination of phishing attacks, much higher deliverability rates, and a restoration of consumer’s trust in email.  ValiMail offers CIOs and CISOs the visibility and control they need for their ever-expanding sets of cloud services.They are off to a great start, with leaders in their industries such as Uber, HBO and Fenwick & West relying on ValiMail to authenticate all of their email to the tune of 1.5B+ emails/month.  

I was introduced to Alex (ValiMail’s CEO) last summer through a good friend who’s been a successful entrepreneur in the Internet infrastructure business. We had an intense courtship, because it was late in their process, but I LOVED the idea and was immediately won over by the team’s background, progress, and momentum. We discovered that Alex had previously worked at BCG with our very own Jeff Bussgang years ago, which made it easy for both parties to get acquainted. Before we invested, we introduced customers and prospects to test out ValiMail’s solution, and received incredibly positive responses in how ValiMail fought off phishing attacks. We turned on ValiMail for Flybridge.com and also saw immediate success in stopping attacks, with 16,000 suspicious emails blocked in the first month alone.

How is ValiMail solving this problem?

Many companies utilize a legacy technology know as Secure Email Gateways (SEGs). SEGs have been used for many years as protection against simple phishing attacks, scanning content to try and identify fraudulent and spam emails, bad URLs, malware and other untrustworthy attachments. SEGs do a decent job of filtering out bad incoming emails with known tactics, but they fail to stop complex attacks that appear, for all intents and purposes, to be legitimate – otherwise known as impersonation attacks (W2, wire-fraud, or CEO to CFO attacks, are recent examples). These are the REALLY bad hacks, the phishing that you read about in the news, the phishing that can destroy a company.

Email authentication (EA) has the potential to be the most efficient approach to anti-phishing. It does not attempt to analyze an email and determine whether or not its contents are “bad.” Instead, it does one better. It protects your domain, or your brand, considering your domain is your brand these days. ValiMail’s software not only stops phishing attacks, but also provides visibility and control over your company’s email services. This has become a critical issue for CIOs as companies sign up for services that send emails on their behalf – think Salesforce, Marketo, Zendesk, etc. In fact, most companies have dozens of cloud services in place, yet the CIO/CISO has nearly zero visibility nor control, leading to major security and operational concerns. And all of this happens automatically. Before a user can even open an email, ValiMail verifies if it is from a legitimate entity or an imposter. If the email is not true to its original source, it is automatically rejected and filtered out before you have the chance to see it. Gmail, Hotmail, Office 365, AOL, and Yahoo!, all support EA.

How does ValiMail work?

ValiMail is the only company to offer fully-managed email authentication as a cloud service. It requires a simple one-time update to a configuration record, then ValiMail handles all email authentication for the client. No manual configuration or maintenance is required by customers. Once activated, ValiMail will dynamically authenticate any email claiming to be you globally, providing real-time instructions to the email receiver on how to process your email, rejecting the unauthenticated email and letting the legitimate email through. This results in a global “shield” protecting your employees, brand, and consumers, while requiring no software installation or change in user behavior. If desired, customers can be alerted when an attack is detected, and view the details on their ValiMail dashboard.

We truly believe in ValiMail co-founders Alexander Garcia-Tobar and Peter Goldstein. Alexander, ValiMail’s CEO, was previously the VP of Business Development at Agari, a SaaS solution for email security used by the some of the largest banks and brands in the world. Earlier in his career, he worked at Forrester Research and was VP Global Sales at security company ValiCert, a leading digital certificate authentication vendor, which IPO’d in 2000. Peter, ValiMail’s CTO, was previously in senior development positions at Swapt, Enthuse, Tout.com, RSA, and is responsible for creating ValiMail’s patent-pending technology. Both Alexander and Peter have the experience and knowledge in email security to build and grow this groundbreaking company.

The market for email authentication is basically limitless; virtually every business on the planet needs ValiMail to ensure visibility, control, and anti-phishing protection for their growing set of cloud-based email services. Despite it’s age, e-mail continues to grow 6% annually. In 2015, e-commerce attributed to approximately $1.7 billion in sales worldwide. Account information and purchase confirmations are shared over email every day. Your identity, money, and business is at risk—but not for long. Though only a seed stage startup, ValiMail currently protects more than 2.7 billion inboxes for over a dozen clients.

ValiMail’s website provides a free service to check the current authentication status of any domain, allowing potential customers to discover the safety of their domain. You can check your domain here.

I’m looking forward to helping Alex and Peter as they scale ValiMail, bring trust to email, and help put an end to phishing once and for all.

BTW – ValiMail fits with my Control Plane investment thesis. More to follow on this in an upcoming blog post ….

NYC Is the Next Venture Capitol Part 2

March 8, 2014

nytech apple capitolMy post a couple of days ago was an excerpt from a longer white paper I wrote on the state of the tech startup ecosystem in NYC. In order to conserve space and not make it TL;DR I eliminated some sections, including some more in-depth analysis of the startup funding scene and an exploration about NYC’s X-factor, our community. For this of you more interested in seeing the full monty, I am including links to download the white paper and a presentation based on it.

The full white paper can be found here: NYC is the Next Venture Capitol WHITE PAPER 3-14

The presentation can be found here: http://www.slideshare.net/dbaronoff/nyc-is-the-next-venture-capitol-presentation-3-14

I’d love to hear your thoughts!

NYC is the next Venture Capitol

March 6, 2014

nytech apple capitolThis post is not about comparing Silicon Valley to NYC.  That’s tired.  Silicon Valley is the gold standard and there is no “next Silicon Valley.”  What this post is about is how NYC has become a unique place to build multi billion-dollar startups. First, to frame the evaluation, it’s important to get the prevailing criticisms of the NY tech scene on the table:

  • We lack talent, particularly technical resources.
  • It is just too expensive to live and to build a startup in New York City.
  • Seed rounds are easy to get funded in NY, but follow-on rounds are difficult.
  • We’re deficient in terms of big exits and content to sell companies early.
  • And finally, NYC is strong in traditional sectors like AdTech, FinTech, Fashion or Media, and nothing else.

While at one point there may have been truth to each of these points, they are simply no longer accurate. To address these topics in some detail, we’ve constructed the following graphic as a summary of the “state” of NYC’s startup ecosystem and why we conclude the city is on the rise as an important venture capital center: skyscraper When you consider the growth of New York as a funding target for venture firms, it’s worth noting that the city has emerged as number 2 or 3 in the US – but more importantly, we’re the fastest growing region over the past decade for financings[29].

usmap
Focusing on NYC, we actually observe great health at every stage since 2006:

  • More than $13.5B in venture financings in more than 2,700 transactions[30].
  • More than 800 M&A transactions, including solid exits between $50M and $1B in the past two years. Notable companies include Admeld, Buddy Media, indeed, MakerBot, tumblr, among many others[32].
  • Critically, we’re seeing the surge of very strong companies toward IPO in the $B+ range, such as AppNexus, mongdoDB and ZocDoc.
  • NYC accounted for 7 or 9.3% of the total number of US VC-backed IPOs for 2013[32]. Additionally, Shutterstock, the most the successful of 2013 NYC tech IPOs was not VC-backed, stands with a market cap of nearly $2.7b.

Sectors It is certainly true we have stars in what are considered NYC’s traditional sectors like Fashion and FinTech. But not as heralded are the world class companies emerging in more tech-heavy sectors such as Hardware and Enterprise Tech – not thought to be NY’s strength. Of note is that 27 of the Business Insider Digital 100 are NY companies.

sectorlistThe data supports the diverse investment activity among sectors in NYC. According to the PWC Moneytree Report, VC investment activity for the period 2012-2013 breaks down as follows[33]:graph1

Software investments dominate VC investments across all stages over the last two years, nearly twice the number of financings for Media & Entertainment.  It’s not surprising that media investments are still important within the NY ecosystem, but a more granular taxonomy shows the following[34]: graph2 Of special note is the acceleration of Internet Commerce, which at 15.6% of all financings over the past two years is catching up to media investments. The X-Factor   There’s no surprise that the NYC tech community is incredibly active and inviting. This is clearly demonstrated by the more than 350 individual tech meet-ups, comprising more than 320,000 members with more than 1/3 of them active monthly. But could community be NY’s X Factor and is its impact quantifiable? NYC tech has had two distinct generations in the past 14 years – the “Internet bubble clean up” period from 2000 to 2005, which prepared us for the beginning of “gear up” period starting in 2006. In just 7 years, we’ve gone from one of many tertiary tech regions, to a top entrepreneurial center in the US. Some great and growing exits and leading companies in their sectors indicate that we’re following the right trajectory toward success. Silicon Valley didn’t “happen” overnight; it took more than 30 years for its ecosystem to mature. New York City appears to be on a faster trajectory, and in the next 2-3 years, there will be no doubt that it has arrived if:

  • our community continues to demonstrate its special nature of support and collaboration, paying it forward to create new generations of founders,
  • the focus of capital remains trained on our startups as a top three recipient of financings in the US, and
  • most importantly, our terrific cohort of leading tech companies racing toward escape velocity, produces billion-dollar, thriving public companies.

** Many thanks to the inSITE Fellows Program and fellows Zak Schwarzman, Patrick Chang and David Lerman for helping to pull together data analysis for this article

Footnotes

1. Partnership for NYC

2. Building a Digital City: The Growth and Impact of New York City’s Tech/Information Center, p. 2

3. LinkedIn Research, Dec 2013

4. Startup Ecosytem Report Part 1, p. 35

5. H1 Base

6. Angel List Research, Jan 2014

7. Fortune

8. NYEDC, p 4 Economic Research and Analysis, Tech Trends August 2013

9. NYC TechCity, p. 1

10. Meetup.com Research, Dec 2013

11. Meetup.com Research, Dec 2013

12. NY Tech Meetup Research, Dec 2013

13. Promoting Entrepreneurship in NYC, NYEDC p2

14. Mark Birch Research

15. Mark Birch Research

16. AON / Partnership for New York, p. 11

17. US News & World Report

18. AON / Partnership for New York, p. 11

19. Partnership for New York City, NYC Jobs Blueprint, p. 25

20. Academy for Software Engineering Bronx Academy for Software Engineering

21. The Computer Science Education Foundation of New York City 22. WNYC 23. NYC Real Estate Broker’s estimates, Jan 2014

24. Partnership for New York City, NYC Jobs Blueprint, p. 13

25. NYC TechCity, p. 8

26. NY VC Almanac, p. 7

27. The Atlantic / Martin Prosperity Institute

28. National Low Income Housing Coalition Report, March 2012 http://nlihc.org/sites/default/files/oor/2012-OOR.pdf

29. The Atlantic / Martin Prosperity Institute Updated with 2012 Data

30. NY VC Almanac, p. 7

31. PWC / NVCA Moneytree Report Feb 2014, data from Thomson Reuters

32. Wilmer Hale Research, Feb 2014.

33. PWC / NVCA Moneytree Report Feb 2014, data from Thomson Reuters

34. Thompson One

CSNYC: The NYC Foundation For Computer Science Education

November 5, 2013
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Education is very important to me and my family; My mother was a public school teacher for 50 years, my father Chairman of my town’s school board and I continue to serve on three charitable boards related to education – Lyndon Institute (my old high-school), The Rashi School (where our children attended) and the University of Vermont Foundation Leadership Council (my alma mater). My wife Jessica and I are convinced there’s no way have a greater impact on the future than finding ways to energize children and young adults through innovative education. And like many issues plaguing our society, the cost of education continues to grow exponentially and our public schools keep falling behind.

This is why we jumped at the chance to support a totally new and inspiring effort led by Fred and Joanne Wilson and my dear friend Evan Korth as they create a $5m seed fund to invest in computer science education in the NYC public school system called the . Fred discussed this amazing development last night at the NY Tech Meetup or CSNYC. CSNYC will be a great prototype for expansion across the country going forward. With skilled jobs demanding a strong technical orientation, an early and thoughtful education in computer science will help make our kids more excited about learning and ultimately our cities more competitive – which should create a virtuous cycle of revival.

As Brad Feld wrote yesterday, this is a prime example of how the community can step in to fill holes that government funding just can’t. If this is interesting to you, Joanne, Fred, and Evan are hosting an event at USV on Monday, November 18, 2013 for 6pm to 8pm for those who can consider making investments of $5,000 and above due to space constraints. Separately, there is a Crowdrise campaign to allow donations of between $50 and $4,999 for those who can’t participate at these levels.

If this is an important area to you, I encourage you to support this visionary effort. If you are willing to consider contributing at the $5,000 or greater level and can attend the event at USV on Monday, November 18th, register here. I will be attending and look forward to seeing you! 

BitSight Revealed

September 10, 2013

bitsight logo 

I’ve been an information security junkie since grad school at USC in 1987-88, when I studied under two of the most forward-thinking researchers on the topic, Dr. Len Adelman (the “A” in RSA) and Dr. Deborah Estrin (now at NYC Cornell Tech). Obsessed with what the future might hold for security on the Internet, I continued my focus as I left the operational world to join the venture capital industry, and was fortunate to work with great companies – some like Internet Security Systems, which nailed timing and execution, and others ahead of their time, like Mazu Networks, which pioneered DDOS detection and prevention.

Having seen the swarm of InfoSec startups that grew too vast too quickly at the end of the last century, I watched but did not invest in the sector after 2002, because I was concerned it was oversaturated. I was looking for something radically different and it took almost a decade to find it.

A little over two years ago, I made a seed investment in a stealth security startup based in Boston called BitSight. Founded by two MIT Sloan classmates, Stephen Boyer and Nagarjuna Venna, they sought to change the way information security was provided to meet the gathering storm of open cloud services, the expanding universe of data integration among businesses and the increasing sophistication of cyber criminals. They believed they could transform how companies manage information security risk with objective, evidence-based security ratings.

After two years under a cloak of secrecy, BitSight is launching today, with the announcement of their first service, Partner SecurityRating, which helps solve the problem of risk management among businesses that share data over the Internet – which is obviously most businesses these days.

Companies have hundreds or more business partners with which they share sensitive data via various feeds and APIs. These companies are at risk of this important data being exposed via a breach on a partner network for which they have no control or insight. Prior to BitSight, the best they could do were periodic manual audits of their partners, based on intrusive methods such as interviews, questionnaires and on-premise penetration testing. BitSight quantifies security risk and helps them mitigate by providing continuous monitoring, ratings and alerts on the security effectiveness of partner networks. Similar to consumer credit scores, BitSight ratings are objective, automated and derived completely from externally available data – requiring no invasive acts. For the first time, security professionals and risk managers can get the insight they need to make proactive, data driven decisions to manage third-party security risk. This was a big idea more than two years ago, and since inception the team has developed its proprietary algorithms and service in concert with several leading customers.

While BitSight is the first company to harness the power of big data insights via a cloud service to attack information security problems, the core reason we invested was because of the team. Stephen and Nagarjuna have recruited an amazing ensemble, starting with their CEO, Shaun McConnon. I first met Shaun in 1996 when he was the founding CEO of Raptor Systems, one of the first firewall companies, which he led to a successful IPO and even more successful acquisition. Shaun then went on to build two other successful InfoSec startups, Okena – acquired by Cisco and Q1 Labs – acquired by IBM. I was fortunate to recruit Shaun to serve on a board with me, and thrilled that he saw such promise in BitSight that he asked to join as our CEO. This core team has added executives, researchers and developers possessing a rare combination of deep, successful InfoSec experience with advanced algorithms and data science expertise. I think this mixture gives BitSight a great edge in taking on the challenge of ever-increasing security risk in a cloud-centric world.

I think we’re at an inflection point for infrastructure to support the next generation of Internet services. The move to cloud-based topologies with compound architectures built from multiple vendors as well as mobile-first solutions means that legacy solutions for InfoSec just won’t work. When you retain responsibility for security integrity, but no longer own your infrastructure – instead renting it dynamically from disparate vendors, you cannot use traditional premise-based devices and software to protect your business. There simply is no “premise” any longer on which to install them, and with servers, connections and underlying components dynamically changing, approaches need to change. Security services need to match these new architectures and BitSight is among a handful of early leaders delivering cloud-based security services.  I am convinced this approach will provide the next great opportunity to build very large, successful InfoSec businesses.

We are delighted to be investors in BitSight and look forward to the excitement to come.

Cisco Acquires Joulex

May 29, 2013

cisco joulex

Quick post – more to follow

Cisco announced today its intent to acquire JouleX – we’re very excited for Tom Noonan, Rene Seeber, Josef Brunner, Tim McCormick and the entire team. The press release is below –

Cisco Announces Intent to Acquire JouleX
Acquisition Enhances Cisco’s Software-as-a-Service Offerings with Energy Management for Enterprise Networks and Data Center Infrastructures
SAN JOSE, Calif. – May 29, 2013 – Cisco today announced its intent to acquire privately held JouleX, a leader in enterprise IT energy management for network-attached and data center assets. JouleX, with headquarters in Atlanta, GA, complements Cisco’s existing services portfolio by using the capabilities of the network to gain visibility into and control energy usage across global IT environments.

As the need for improved energy management increases, global companies are faced with a new set of energy-related challenges. Increasingly enterprises are focusing on network and IT energy efficiency and are seeking solutions to control energy consumption across their campuses and data centers. JouleX provides software for networked devices for enterprise and data center energy management, analytics, policy governance and compliance.

JouleX’s energy management solution, together with Cisco EnergyWise™, will provide customers with a simple way to measure, monitor and manage energy usage for network and IT systems across the enterprise, without the use of device-side agents, hardware meters or network configurations. JouleX’s software helps to reduce energy costs by monitoring, analyzing and managing energy usage of all network-connected devices and systems through a set of policies derived through analytics tailored for an enterprise’s needs.

“JouleX’s technology will strengthen Cisco Services’ Smart Offerings and complements our evolving services strategy. It extends our ‘Internet of Things’ capabilities and is a good alignment to Cisco EnergyWise,” said Faiyaz Shahpurwala, senior vice president, Industry Solutions. “With network-enabled devices increasing exponentially, our partners and customers are asking for this solution today to operationalize their energy management capabilities in the network and reduce cost. JouleX’s cloud-enabled, agent-less architecture will allow our partners and customers to quickly deploy this solution at scale in addressing their IT energy management needs.”

The acquisition of JouleX exemplifies Cisco’s innovation framework and supports Cisco’s five foundational priorities by enhancing our software and service offering across all customer segments and advancing our business and technology architecture. The JouleX acquisition is aligned to Cisco’s goals of developing and delivering innovative energy management solutions that streamline data and work flow across a unified network.

JouleX was founded in Munich and currently has research and development operations in Kassel, Germany. Upon completion of the acquisition, JouleX employees will be integrated into the Connected Energy Solutions team within Cisco’s Industry Solutions Group, reporting to David Goddard, vice president and general manager. Under the terms of the agreement, Cisco will pay approximately $107 million in cash and retention-based incentives in exchange for all shares of JouleX. The acquisition of JouleX is expected to be complete in the fourth quarter of fiscal year 2013, subject to customary closing conditions.

About Cisco

Cisco (NASDAQ: CSCO) is the worldwide leader in IT that helps companies seize the opportunities of tomorrow by proving that amazing things can happen when you connect the previously unconnected. For ongoing news, please go to http://thenetwork.cisco.com.

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